MagnaFlow + TVA case study

How MagnaFlow made product content audits faster and more accurate with True View Audit.

MagnaFlow Group has had great success utilizing TVA to audit product content and improve content quality on the market. TVA has allowed us to quickly and effectively verify that content is accurately consumed and displayed by our trading partners.

Josh L., Product Content Manager, MagnaFlow Group

The challenge

Before TVA, MagnaFlow audited retailer content by hand: scraping pages, entering the data into SQL databases, and comparing it with internal ACES and PIES data. The process was slow, prone to error, and couldn’t audit ACES fitment data at all.

Why TVA

TVA automated the audit, cut errors, surfaced discrepancies quickly and allowed custom thresholds. Its ability to audit ACES fitment data was, in MagnaFlow’s words, unmatched.

Implementation

Onboarding started with a needs assessment, followed by a pilot. Bridge Below’s support team trained MagnaFlow’s team so TVA fit straight into their daily work.

Day to day

Regular automated audits replaced the manual tasks, so the team could spend its time on what the findings meant and resolve discrepancies quickly. Accuracy went up and turnaround times came down.

Results

Audits finished faster with fewer errors, and the time saved went into working with retailers on the findings. MagnaFlow also uses TVA’s fitment, asset, video and shipping checks.

One standout moment: TVA immediately found part numbers that were missing important assets on retailer websites, a job that used to be tedious and manual.

Looking ahead

MagnaFlow plans to use TVA across all of its retail partners, and continues to work with Bridge Below on content accuracy and pricing consistency across its reseller channels.